I have experience in the app space. I previously founded a golf app in 2014, but I have never written a line of code. As someone who works at an innovation agency, I have been exposed to how apps are created and the thinking that goes into creating well-crafted products. …

Today, technology is empowering underwriters with remarkable ways to meet the needs of clients. The insurance industry has been around for more than 300 years. During that time, there hasn’t been much innovation in insurance — until relatively recently. Now, decision-makers in the insurance industry are starting to embrace the…

What are the best techniques for collaborative idea generation in this new world of self-isolation? Working remotely doesn’t have to spell disaster for your team brainstorm sessions. …

That’s a whole lot of competition! It’s even scarier when you consider how global modern business is, so you also need to look at America, Australia, and every other country in the world when sizing up your competition. It goes without saying, therefore, that to become successful you need to…

The average life expectancy of a company is a tenth of what is was in the 1950s, indicative of a faster, more competitive business environment in which those that fail to keep up are simply left behind. Most companies are launched on the back of product or service that does…

It is a common dilemma faced by CTOs, CIOs, founders, product managers and many more that when thinking about how to bring their idea to life. Should we build it or should we outsource it? This also isn’t just a one-dimensional question. Do you need a digital strategy or an…

An overview of what implementing a digital innovative strategy looks like and some ideas and tools to develop a solid and successful one. Being innovative is a key factor to success. However, innovation and digital transformation is still a challenge for many businesses: according to McKinsey, 84% of executives claim…

In my line of work, I meet many organisations struggling to innovate the way management intended. Most fall prey to the same fundamental mistake — they invest large amounts of money in Digital Transformation projects, hoping for a shower of success that will catapult them to an unassailable market position…

Introduction For companies to differentiate themselves from their competitors, they must invest in customer experience — to not only engage with customers but to also retain them in a loyal long-term relationship. Investing in customer experience will increase customer satisfaction and loyalty, which will result in increased customer lifetime value (CLV)…